Federal Signal Technologies, A Division of 3M  

Hanging Folder Brochure

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In the ever-changing world of technology, sales materials can be an expensive piece of collateral as the products are continually evolving and changing. However, these items are a needed part of any salesperson's tool belt. This unique approach to a traditional sales tool offered flexibility, functionality, and style.

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This brochure replaced the binding with a three-hole punched folder and a series of product-line dividers. Each divider contained a general overview of the various brand areas of focus. From there, the sales team had access to a variety of print on demand product sheets that could easily be updated at no additional cost as the technology evolved. This newly found functionality also allowed the team's sales to tailor each brochure, in the easy to story folders, to the various client's needs.