"O" by Cirque du Soleil

Above & Below - Advertising Campaign

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"O" by Cirque du Soleil is a surrealist adventure of theatrical romance. Inspired by the concept of infinity and the elegance of water, world-class acrobats, synchronized swimmers, and divers create a breathtaking experience where the stage magically melts away to the seemingly endless waters of "O."

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It within this space that the Above & Below campaign takes place. The creative demonstrates the beauty of "O" is more than what lies on the surface. The artwork shows that the theatre contains a world of wonder just inches beneath the surface.